by Andrew Leschnik | Apr 18, 2018 | Internet Marketing
Whether you’re a new business starting marketing from scratch or an established one whose marketing efforts need a boost, you may be wondering whether to handle digital marketing in-house or work with an agency. There’s going to be a monetary investment...
by Andrew Leschnik | Apr 6, 2018 | Internet Marketing
If your product or service is geared towards those born in the mid-1990s to early 2000s, you’ve got some millennials to market to. This generation is defined by Pew Research Center as the first one to come of age in the new millennium. They’re tech-savvy,...
by Andrew Leschnik | Apr 2, 2018 | Internet Marketing
What good is your website if it’s not going to bring you revenue? Sure, awareness and improvements in brand sentiment are great, but conversions should be the main focus of your website. If more of your website visitors become customers, your business reaps...
by Andrew Leschnik | Feb 22, 2018 | Internet Marketing
If you’re serious about marketing, you probably know you can’t do it alone. Using marketing software: Automates processes, like sending out emails in a drip campaign Drills down details, so your team can focus on big-picture strategy Provides rich...
by Andrew Leschnik | Feb 15, 2018 | Internet Marketing
Your customers aren’t clicks, website refreshes or something that can be drilled down into a spreadsheet. They’re humans – living, breathing humans who respond to psychological principles. Even though you’re working in a digital interface, there are...
by Andrew Leschnik | Aug 24, 2017 | Internet Marketing
It was May of 2014 and my boss was just getting to my Q1 performance review. Being in sales, I knew I hit my quarterly number. In fact, at the time of our meeting, I had already blown out my annual quota. My performance meeting was filled with accolades and quite a...
